Branding at the forefront
of advertising technology

Innovid is a key player in the advertising technology industry, providing advertisers with the tools they need to transform their online video experiences.

To reflect the company's pioneering spirit, we created a technicolor branding system inspired by the RGB palette. This organically translated to rich media campaigns and a series of impactful marketing pieces.

A sharper, high-end, premium visual identity was born, based on dynamic, almost tangible master shapes. Marketing collateral included design & production of a style guide, website, print collateral & an interactive sales toolkit.


A vibrant logo animation for online display across devices -including an original mnemonic- brought it all together.